Having
completed the refurbishment and upgrading of the
track, the Monza Autodrome has started up again
in hosting important motor show appointments connected
to the National and International Championships,
of which you find enclosed a brief presentation.
The competitions are well covered by national and
international television networks with services
in live and recorded reporting, together with numerous
“specials” on motor television shows.
Through the Monza Informa structure, the Monza Autodrome
distributes on a weekly basis to all the Networks
the main event show video tape cassettes.
Along all the length of the circuit advertising
spaces placed in strategic positions for the television
cameras, are available to the companies.
HOARDINGS ON THE ENTRANCE AVENUES
The result of the sport and fair events brings to
the Autodrome around a million people a year.
The constant presence of the public, the importance
and variety of the shows makes that the hoarding
advertisements in the Autodrome a very viable vehicle
for any company’s image which identifies a
dynamic and sporty public as its target group.
Advertising hoardings are placed at good distances
between each, so that their use is optimised as
for the position and for the particular setting.
In fact we propose the use of the structures situated
along the Vedano avenue, the S.Maria alle Selve
entrance, the main avenue and at the cross roads
, the positions of maximum public audience.
Such structures are double-sided with a one only
size of 1,3 X 2,0 metres.
|
|
